Team
Why We Are LOUD!
LOUD is passionate about originality. Despite our past experience, we will insist on bringing fresh ideas and vision to your project. We will listen carefully and conduct the necessary research to ensure our ideas work for you and your clients.
Our creative is backed by a deep understanding of branding, marketing and public relations and the ability to develop and execute multi-part and multiple audience campaigns with a proven track record of success. We insist on a straight no BS approach to meet the clients objectives – whatever they may be.
We have provided corporate identity and brand development services to several public and private sector companies throughout Ontario and continue to work with these clients on an ongoing basis.
Full Service Team Players

Stan DiFruscio – President, Creative Director
The mouth and brain of Loud, Stan has developed brand strategies, corporate advertising campaigns and integrated all aspects of design and marketing to achieve business success. Stan studied Graphic Design at Niagara College and George Brown College, after which he freelanced in Toronto and Vancouver. Upon his return to St Catharines, Stan worked for Williamson and Lalonde where he honed his creative talents and gained practical industry experience in account management, production, and media buying. Stan left Williamson and Lalonde in 1998 to establish his own creative shop, Loud Advertising.
Stan’s design talent is the culmination of fifteen plus years in advertising. His ability to tell it like it is has earned him the respect of his clients and he continues to deliver strong, concise messages in all aspects of his work. His integrated approach to advertising and design has been the foundation of many of Loud’s most high profile and intricate projects.
In addition to the overall management of the agency, Stan is directly responsible for client service, strategic planning, creative direction, media and the integration of support services.
- Promotion Award, 2004 Ontario Waste Minimization Awards “Regional Municipality of Niagara Curb Your Waste” campaign
- Second Place, Special Purpose Brochure, 2003 International Economic Development Council “Point-to-Point brochure
- First Place, Technology Promotion, 2002 Economic Developers Council of Ontario Awards “Point-to Point” CD
- First Place, Brochure, 2002 Economic Developers Council of Ontario Awards “Point-to-Point” brochure
- Marketing and Promotions Committee, St Catharines Downtown Association
- Special Events Committee, Business Education Council
- Disco Ball Committee, Niagara Region Sexual Assault Centre
- Niagara Grape & Wine Invitational Committee, Hotel Dieu Health Sciences Hospital

Darryl Grossi – Art Director/Illustrator/Graphic Designer
A Graduate of the Sheridan College Technical Illustration Program, Darryl was trained as a technical illustrator. He was previously employed at Maran Graphics as lead illustrator on Teach Yourself Visually computer software manuals before joining Loud. Darryl is an accomplished illustrator and has developed many characters for various social marketing related campaigns such as the Conserver Family (featuring Conserver Joe) and Surge Protector. Darryl is responsible for the daily management of traffic and production services, illustration, art direction for photography, graphic design, pre-press production and account/supplier administration and management.

Eric Johnson – Web/Interactive Projects Developer
Eric is a graduate of Brock University with a Bachelor of Science Honours in Computer Science with a Concentration in Software Engineering. Previous to joining Loud, Eric has worked as a Web Designer/Developer for several IT companies, building custom web applications that serve the clients needs. He also specializes in creating eye-catching layouts and user-friendly websites, with an emphasis on web standards. Eric is responsible for all interactive projects and the coordination and maintenance of IT and support services.

Samantha Jorritsma – Traffic Manager
As traffic manager, Samantha is responsible for the coordination of workflow through the studio, client services and supply chain management and procurement of outside services. Samantha is also responsible for creative development and design for select projects. Samantha is a graduate of the visual arts program at Brock University. Before coming to Loud, she worked as a freelance artist, as well as, working several years in the service industry.
Be Loud. Get noticed.
Advertising | Marketing | Interactive















